Rainwear Market – Technology and Vendor Assessment (Vendor


Pune, May 04, 2022 (GLOBE NEWSWIRE) — Rainwear is a waterproof garment that prevents the body and clothes from drying out in the rain. Rain jackets and raincoats are examples of rainwear products. A raincoat’s ability to keep you dry is determined by its material and design. Rainwear products have low prices, which makes them more affordable for consumers and increases the demand for this market. The rainwear market is estimated to grow significantly in the coming years owing to an increase in demand as well as population. Also, as climatic conditions change, the demand for raincoats is expected to increase. Additionally, an increase in outdoor recreation enthusiasts, development of more effective rainwear, and an increase in working population are among the factors that will help the market grow.

COVID-19 Impact Analysis

The COVID-19 program has negatively impacted product distribution and sales across a variety of industries. In order to stop the spread of the virus, many countries have been quarantined and borders have been sealed. Following the new travel and gathering restrictions imposed by several governments, many brands and retailers are canceling their orders from their suppliers’ factories. As a result, many rainwear factories halted production and laid off or furloughed their employees. The impact of COVID-19 on logistics has disrupted the supply of raw materials. The COVID-19 weather modification project has disrupted the supply of raw materials for rainwear. As a result, production capacity has decreased, resulting in a shortage of products. In Pakistan, for example, members of the Edhi Foundation are distributing raincoats and rubber boots in order to provide emergency medical services due to a lack of PPE. While battling the coronavirus, Indian doctors wore raincoats to protect themselves.

The global rainwear market is expected to reach USD 1915.7 million by 2030, growing at a CAGR of 6.7% between 2022-2030.

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Key players

Stutterheim, Columbia Sportswear Company, Ducktail, under armou, Helly Hansen, Rains, Burberry, Timberland, Prada, Arc’tery, Mackintosh, Fjallraven, Carhartt, The North Face, Patagonia, Black Diamond Equipment and Fox Umbrellas Ltd.

Market dynamics

In recent years, the global rainwear market has grown at a moderate pace. Customers have found the rainwear market attractive due to the availability of a diverse range of products and product designs. Growing participation in leisure activities, new advancements in rainwear design, and a wider range of rainwear options are creating an opportunistic market for global players in the rainwear market.


· Increased participation in recreational activities

Sports and recreation programs can create a sense of community that benefits individual participants. Recreational activities have many benefits, such as improving health and well-being, empowering individuals and creating inclusive communities. Recreational, leisure and sports activities often involve large crowds. Growing demand for lightweight and durable rainwear in sports is expected to drive the market growth. Recreational activities such as camping, bicycling, and mountaineering are frequently practiced in areas where unpredictable weather changes or heavy rains create harsh conditions. Due to the growing popularity of extreme outdoor activities, the market for rainwear has grown.


· Growing environmental awareness

Companies regularly introduce eco-friendly rainwear innovations to help reduce their carbon footprint. The re-emergence of recycled polyester is a growing trend in the rainwear market. To reduce the environmental impact, manufacturers use recycled polyester. PFCs are persistent organic pollutants that can contaminate the environment for long periods of time. Rainwear manufacturers work hard to reduce raw material waste and reuse resources to create new rainwear products. Companies are developing recycled, waterproof rainwear to appeal to environmentally conscious consumers who want to be able to go out in the rain without worrying about getting wet.

Supplier evaluation

The vendor evaluation includes an in-depth analysis of how the vendors meet the demand in the rainwear market. The MDC Competetive Scape model was used to assess the qualitative and quantitative information for this assessment. MDC’s Competitive Scape is a structured method to identify key players and describe their strengths, relevant characteristics and outreach strategy. MDC’s Competitive Scape enables organizations to analyze the environmental factors that influence their business, set goals and identify new marketing strategies. MDC Research analysts conduct in-depth investigation into solutions, services, programs, marketing, organization size, geographic focus, organization type, and vendor strategies.

Technology Assessment

Technology has a huge impact on business productivity, growth and efficiency. Technologies can help companies develop competitive advantages, but choosing them can be one of the most demanding decisions for companies. Technology assessment helps organizations understand their current technology situation and offers them a roadmap towards which they might want to evolve and grow their business. A well-defined process for evaluating and selecting technology solutions can help organizations reduce risk, achieve their goals, identify the problem, and fix it the right way. Technology assessment can help companies identify which technologies to invest in, meet industry standards, and compete with competitors.

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Business ecosystem analysis

Advances in technology and digitalization have changed the way companies do business; the business ecosystem concept helps companies understand how to thrive in this changing environment. Business ecosystems offer organizations the opportunity to integrate technology into their day-to-day business operations and improve their research and business skills. The business ecosystem comprises a network of interconnected businesses that compete and cooperate to increase sales, improve profitability, and succeed in their markets. An ecosystem analysis is a business network analysis that includes the relationships between suppliers, distributors, and end users in the delivery of a product or service.

Regions and countries covered

North America (US, Canada), Europe (Germany, UK, France, Spain, Italy and Rest of Europe), Asia-Pacific (Japan, China, Australia, India, Rest of Asia- Pacific) and Rest of the World (Row)

Report cover

Rainwear Market Dynamics, Impact of Covid-19 on the Rainwear Market, Vendor Profiles, Vendor Assessment, Strategies, Technology Assessment, Product Mapping, Industry Outlook, Economic Analysis, Analysis Segmental, Rainwear Market Sizing, Analysis Tables

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Supplier Profiles Covered

All major Tier 1, Tier 2, and Tier 3 companies are covered in this Rainwear Market report (25 Vendor Profiles)

Answers to key questions in this report:

  • What is the potential of the Rainwear market?
  • What is the impact of COVID-19 on the Global Rainwear Market?
  • What are the key strategies adopted by companies in the Rainwear market?
  • What are the challenges faced by SMEs and major vendors in the Rainwear Market?
  • Which region has the highest investments in the Rainwear market?
  • What is the latest research and activity for the Rainwear market?
  • Who are the key players in the Rainwear market?
  • What is the potential of the Rainwear market?

Additional vendor profiles can be added based on customer business needs

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