A new collection of boundary-pushing experiences across North and Central America



Beyond the Limits Campaign

Unexpected, limited-time experiences take travelers on exclusive journeys

Beyond the Limits Campaign

Four of the new Accor experiences that push the limits

Four of the new Accor experiences that push the limits

Toronto, Canada, Nov. 07, 2022 (GLOBE NEWSWIRE) — Fairmont Hotels and Resorts announces the official debut of ‘Beyond the limits‘, an exciting new collection of unique and awe-inspiring experiences available exclusively at iconic Fairmont properties, and more ALL – Accor Live Limitless hotels, across North and Central America. “Beyond LIMITS” is designed to defy convention, shatter the boundaries of expectation and elevate the luxury experience beyond what was previously thought possible. Each highly exclusive immersive experience is as unexpected as it is unforgettable, carefully crafted to take travelers on a journey of discovery, to find something new in the destination, the hotel and themselves.

“Beyond LIMITS” kicks off the first week of November 2022, with limited-time Iconic Experiences scheduled through March 2023, including:

  • Symphony in a Cenote | In the lush jungle of Mexico, Fairmont Mayakoba Hotel reinvents one of the Riviera Maya’s famous limestone caves into a spectacular candlelit concert hall | November 2022 & January 2023

  • Pauoa Bay Underwater Ballet | Guests at Fairmont Orchid in Hawaii will have the unique opportunity to dive into a magical underwater world and witness a daring and fascinating live ballet under the sea | February 2023

  • The vertical stage | Fairmont Century Plaza transforms its famous Los Angeles facade into the world’s first 19-story vertical dance floor for a troupe of gravity-defying performance artists | Early 2023

  • ice fire | In a little log cabin, on the edge of frozen Lake Louise, surrounded for miles by nothing but Fairmont Chateau Lake Louise and a wintry snowscape, a master chef offers an exclusive and intimate fireside dining experience for just 10 lucky guests, inspired by Robatayaki’s style of Japanese cuisine | January & February 2023

  • Christmas with Candace | Emmy nominee, director, actress, New York Times bestselling author, producer, ‘Christmas Queen’ and ‘Full House’ star, Candace Cameron Bure shares some of her favorite holiday tips and tricks, including how to decorate the perfect Christmas cookie, during a special holiday tea and photo moment at Fairmont San Francisco Hotel | December 2022

  • High O2 | High in the Canadian Rockies, where the air is pure and the views stretch as far as the eye can see, Fairmont Banff Springs Hotel opens a cliffside oxygen bar at 7,000 feet, accessible exclusively to just 8 people per day, to refresh the mind, body and soul | January 2023

  • Enchanted Forest | Perched at the top Fairmont Waterfrontfrom the garden terrace with a majestic view of downtown Vancouver and the city’s beautiful harbour, awaits a world of fantasy, a magnificent forest overflowing with lush, sprawling trees, a dreamy musical performance and a hint of magic | Early 2023

  • After Scottsdale | In the heart of the Sonoran Desert lies an unexpected luxury winter castle, nestled in the middle of the ultimate winter vacation playground. Fairmont Scottsdale Princess Hotel; entry is only granted to a select few adults, who choose to celebrate the holidays with more grown-up activities, from culinary delights to the finest sparkling champagne | November & December 2023

  • Black tea | Fairmont Olympic HotelThe playful, dark twist of high tea promises a journey through tea-infused sensory delights, from salty to sweet, with a hint of spice, worthy of slipping into something a little glam | From November 2022 to March 2023

“When everyone and everything in the travel space claims to be ‘luxurious’, the term loses its true value as a point of exclusivity and differentiation. So we posed the question, “How can we bring the luxury experience back to life, what it really means to go above and beyond, in the limitless way that our Fairmont guests and ALL members deserve?” », said Jeff Doane, Chief Commercial Officer, Accor North and Central America. “With ‘Beyond LIMITS’, we are able to redefine luxury, challenging the norms of what is expected. We pushed ourselves and our teams to go beyond anything that had come before, and the result is a collection of highly inventive and exclusive experiences that have to be seen to be believed. It’s “Beyond the LIMITS”.

To learn more or to book a “Beyond LIMITS” experience, visit www.ALLbeyondLIMITS.com. Even more adventures await – including a spa day in the Puerto Rican jungle with Fairmont El San Juan Hotel; an evening at the International Emmy Awards with Sofitel New York; skiing with an Olympian at Fairmont Chateau Whistler; and a private cave dinner in Barbados with Royal Fairmont Pavilion – with new opportunities for thrills and inspiration added regularly.

Members of ALL – Accor Live Limitless will also be able to book certain Beyond the Limits experiences with ALL reward points. With the most diverse network of brands in the travel industry and an ever-growing portfolio, ALL invites members to discover more of what they love through benefits and rewards in travel, dining and everyday life. . Among the most valuable in the industry, ALL Reward points are highly flexible, allowing members to earn points even when not staying at an Accor hotel and then redeem their points for unforgettable moments around the world. entire. To join Accor’s award-winning loyalty program, click here.

To help its customers travel “Beyond LIMITS”, Accor also offers up to 25% savings for bookings made before March 29, 2023, for stays through April 30, 2023 (may vary by property), at participating Fairmont, Sofitel, Swissôtel, MGallery, Pullman, Novotel and ibis hotels in North America and central. As always, TOUS members save more, with a special member rate that offers an additional 5% off.

Creative assets for “Beyond LIMITS”, including videos, photos and logos, are available for download in the Accor press room.


Accor is a leading global hotel group comprised of more than 5,300 properties and 10,000 food and beverage locations in 110 countries. The group has one of the most diverse and integrated hotel ecosystems in the industry, comprising more than 40 brands of luxury, premium, midscale and budget hotels, entertainment and nightlife venues, restaurants and bars, branded private residences, shared accommodation properties, concierge services, co-working spaces and more. Accor’s unrivaled position in lifestyle hospitality – one of the industry’s fastest growing categories – is led by Ennismore, a joint venture, in which Accor holds a majority stake. Ennismore is a creative hospitality company with a global collective of entrepreneurial, founder-driven brands with purpose at their heart. Accor has an unrivaled portfolio of distinctive brands and more than 230,000 employees worldwide. Members benefit from the company’s comprehensive loyalty program – ALL – Accor Live Limitless – a daily life companion that provides access to a wide variety of rewards, services and experiences. Through its Planet 21 – Acting Here, Accor Solidarity, RiiSE and ALL Heartist Fund initiatives, the Group focuses on driving positive action through business ethics, responsible tourism, environmental sustainability, community engagement, diversity and inclusiveness. Founded in 1967, Accor SA is headquartered in France and is listed on the Euronext Paris Stock Exchange (ISIN code: FR0000120404) and on the OTC market (Ticker: ACCYY) in the United States. For more information, visit group.accor.comor follow Accor on Twitter, Facebook, LinkedInand instagram.


CONTACT: Paulo Senra Diamond psenra@experiencediamond.com Sandra Duhamel Accor North & Central America +1 305 401 1556 sandra.pinto-duhamel@accor.com

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